Online Master of Science in Communication - Courses
Purdue University’s online Master of Science in Communication curriculum is designed to provide you with an exceptional understanding of strategic communication and the knowledge to address messaging on international, national and local levels.
The online MS in Communication degree consists of 10 courses that can be completed in just 20 months. Though you can customize a learning track to meet your career goals, there are two concentrations — Strategic Communication/Public Relations or Integrated Communication and Advertising — that prepare you specifically for roles in those fields.
Outcome Measures Before & After the Program
Take a look at how students — many of which were communication professionals at the start of the program — increased their competency by the time they earned Purdue’s online MS in Communication degree.
|366% - The average increase in the number of alumni who felt they were very or extremely effective at using quantitative or qualitative data to inform communication practice following graduation.|
|300% - The increase in the number of alumni who felt they were very or extremely effective at applying communication theory to address communication needs following graduation.|
COM 60111 Seminar in Strategic Communication (3 credit hours)
This course surveys the theories and processes of strategic communication and its practice by business, government, politicians and nonprofits – in domestic and international arenas. It also emphasizes the application of theory to provide an in-depth understanding of planning, executing and evaluating strategic communication plans.Link to Course Detail Page
COM 60411 Seminar in Communication Research Methods (3 credit hours)
This course serves as the methodological foundation of strategic communication. Students in this class survey core research methods (qualitative and quantitative) in professional and applied settings.Link to Course Detail Page
COM 61011 Strategic Communications and Ethics (3 credit hours)
This course introduces the application of ethical principles and decision making. Students study both philosophical and practical ethical questions related to strategic communication.Link to Course Detail Page