The online Master of Science in Hospitality and Tourism Management Degree (MS in HTM) is THE business-focused hospitality degree for HTM Managers. Its experiential courses focus on the real-world business issues of the HTM industry — providing immediate insight to your current career.
Discover how the coursework in this hospitality management graduate program develops you into a business-minded leader who’s ready to accelerate their career. The MS in HTM is comprised of 34 credits, and is expected to take 24 months.
HTM 51200: Leadership in Hospitality and Tourism (3 credits)
This course focuses on the knowledge and skills required for effective leadership. Topics will draw upon an extensive body of research on leadership theory and practice and cover organizational behavior and team dynamics, business communication, decision making, motivation, and change management. In addition to specific skill development in the areas of problem-solving, written and oral communications, leading teams, and goal setting, it will include models for examining personal career paths, ethical decision-making, and the role of organizational change-agents. This course will take an interdisciplinary approach and analyze leadership through different lenses and how leadership insights can be effectively applied to hospitality organizations. Students will examine leadership examples where individuals moved an organization from normal to exceptional functioning and extraordinary results.
HTM 57100: Economics of Travel and Tourism (3 credits)
This course includes the asset theory of tourism, cost-benefit analysis, tax policy impacts, and other economic and statistical aspects of tourism. The course will examine research designed to determine economic impacts of the hospitality and tourism industries.
HTM 50300: Business Statistics and Quantitative Analysis (3 credits)
Data analysis is an important skill for effective managerial decision making. As advances in technology make substantial amounts of data available to managers, it is increasingly important to be able to convert business data into actionable information. This course deals with the fundamentals of statistical analysis and forecasting techniques. Students will develop the ability to summarize and quantitatively analyze business data and make forecasts while taking into account seasonality and trends.
HTM 54100: Advanced Hospitality Accounting and Finance Systems (3 credits)
Specialized accounting and finance systems as related to the hospitality industries. Applications of budgeting and pricing models, performance evaluations and incentives systems, and short-term asset management are discussed, as well as other current subjects.
Prerequisites: HTM 503: Business Statistics and Quantitative Analysis
HTM 53600: Advanced Service Management for Hospitality and Tourism (3 credits)
The service sector index is a measure of the country's overall economic health and approximately two-thirds of U.S. economic activity resides there. Subsequently, service firms’ foci on the needs of their customers is rewarded by positive customer outcomes such as behavioral loyalty and positive word of mouth. This course explores and informs the design, management, and improvement of firms who operate in the service sector through the theoretical and empirical services management literature.
HTM 64200: Advanced Personnel Systems in Restaurants, Hotels and Institutions(3 credits)
Examination of the philosophical and operational alternatives related to establishing and directing human resource systems in complex restaurant, hotel, and institutional organizations.
HTM 51100: Hospitality Business Law and Risk Management (3 credits)
This course provides an overview and analysis of the legal aspects of managing a hospitality and tourism business. Risk management principles will be utilized to develop liability mitigation plans. Case studies will be utilized to facilitate students' understanding and application of legal concepts for managing and owning businesses. Topics covered include: the rights and responsibilities of hospitality businesses and owners in the areas of civil rights, employment law, negligence, contract law, relationships with guests and others, licensing, real estate law, and product liability; the principles of risk management; and the fundamentals of business insurance.
HTM 54200: Strategic Revenue Management in the Hospitality Industry (3 credits)
In this course, we will treat revenue management as a strategic platform for maximizing property-wide incomes, thus property value. The course is designed to provide students the theoretical foundation, tactical tools, and practical applications of revenue management. At the end of the course, students should be able to identify the problems and challenges during the implementation of revenue management systems and anticipates future trends and prospects.
Prerequisites: HTM 503: Business Statistics and Quantitative Analysis
HTM 53100: Hospitality and Tourism Marketing 2 (3 credits)
This course will examine marketing strategy in tourism and hospitality organizations. Students will actively engage in the application, analysis, and evaluation of marketing principles as they applied to tourism and hospitality. The course will focus on the importance of integrated marketing approaches and will examine emerging marketing techniques and trends in consumer preferences.
HTM 61200: Management Challenge Analysis (3 credits)
A course designed to discuss specific management problems in the hospitality and tourism industries. Through the use of case studies, students study current challenges, management analysis, the process of decision making, and the impacts of corporate decisions.
HTM 59500: Advanced Management Project (Capstone) (4 credits)
In this capstone course students integrate their knowledge with concepts and skills learned from previous coursework. Students will examine and deliberate executive-level hospitality and tourism concepts. They shall create an innovative project to address the micro and macro variables of an industry problem, gap, or challenge in Hospitality and Tourism Management (HTM) that synthesizes analytical, critical thinking, business, strategic, and operational hospitality and tourism management skills. Students shall conduct applied management research, access and gather plan-specific information, and construct both hospitality-standardized written and presentation versions of the project.
Prerequisites: This course is intended to be the penultimate course of the degree.
Please note: Course order is subject to change.
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To learn more about the Master of Science in Hospitality and Tourism Management from Purdue University, click here or call 877-497-5851 to speak with an admission’s advisor.
In addition to the online degree program, Purdue also offers the program on campus in West Lafayette, Indiana.